The Barnum Effect: Use Flattery to Instill Belief (Or Why Quizzes Work)
Have you ever looked at your horoscope in the newspaper and thought it was oddly accurate? Do you find it […]
February 27, 2019 | Conversion rate optimization
Have you ever looked at your horoscope in the newspaper and thought it was oddly accurate? Do you find it […]
Last Updated October 5, 2019 Behavioral segmentation is an interesting concept that, when used properly, empowers you to take action […]
Imagine you’ve got a deadline to meet.It’s been 15 days out of the 30 you were initially given. You’re working […]
There are dozens of OptinMonster alternatives on the market, but which one takes the crown as the best? That’s what […]
When you know what your magic sauce is you can do amazing things with it. The ability to answer the […]
A marketer’s main goal is to generate qualified leads that will make their way through the sales funnel and eventually […]
YouTube is one of the most popular websites in the world and allows you to stream video content. But, you […]
In the world of Software as a Service (SaaS), where every click counts, the debate around popups and their impact […]
Evergreen content is the backbone of a solid content marketing strategy. Sure, may create trending posts that piggyback off what’s […]
Satisfied customers are the lifeblood of any business. Happy customers spend more on brands they support which means increased sales […]
For most businesses, the key to increasing revenue will depend on how well they can retain their current customers. While […]
If you’ve been in business for longer than a day, you know the importance of nurturing prospects before expecting them […]
Brands use a plethora of digital marketing channels. For those that have the resources, tools like SEO, content, PPC, and […]
You’re surfing Facebook and run across a quiz about sculpting your abs. You click through and it has a nice […]
